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Why do I need a webmaster? |
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would be right there where he left it months ago. "Why do I need to watch it?" He thought, "I bought it and put it on the shelf so I can use it next time I need it?"
Well this client in particular thought he did not need a webmaster. "I'll just send the orders out when they come in." He said. So one day the orders stop coming. This sparks a phone call to my office. "I'm not getting any orders and I looked for my website and it isn't there." A little checking into things and I discovered that his credit card was expired, he wasn't checking his email, and his entire website including his database was gone! The hosting account was past 60 days and the MySql database was erased.
Here is where we begin to understand the value of data.
Every order that was placed, email that was saved, and product that was photographed, was gone. Now you may be thinking that surely he had backups, where are the backups? If he had a webmaster, more than likely they would have been saving hard copy backups periodically, just in case, but no, all he had was what was backed up at the hosting company and after 60 days of not paying your bill or answering your emails you can kiss them good-bye.
The point that I would really like to make here is that once you decide to go into business on the Internet, it is important to take it seriously. Like anything else, what you put into the business, is what you will get out.
I had to explain to him again, why it is that he needs a webmaster. This time he listened with a bit more understanding.
About the author:
This article was written by John Colascione, the owner of Searchen Networks Inc, an internet marketing company. Visit them online at: http://www.searchen.com - You may republish this article if you wish to share it with others as long as a link back to Searchen Networks Inc is in place.
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